We all know that building connections online is so important when growing a business – and LinkedIn is one of the best places to do this! This video shows you how to network on LinkedIn as your company by liking and commenting on other businesses’ posts, using the hashtag search function, and customizing your company’s hashtags.
How to network on LinkedIn
Here are the steps to engage with other businesses’ posts:
1. Go to your company’s main page.
2. In the “manage” box located on right right side of your page, you’ll see a list of hashtag options.
3. Click on the hashtag you want to explore. You will be taken to a newsfeed that is dedicated to posts with this hashtag.
4. Click the “comment” button on the post you wish to engage with. You will see your company’s profile picture rather than your own, indicating that you are commenting on behalf of your company.
Looking to do the same on your company’s Facebook page? Click here to read our blog on how to engage from your Facebook business account.
To customize your company’s hashtag list, follow these steps:
1. Go to the “manage” box on your company’s main page.
2. Click the pencil in the upper righthand corner.
3. Click “Hashtags” from the menu list.
4. Here, you can delete or add hashtags as you wish.
Use hashtags on LinkedIn to grow your business
If you’re not using hashtags on LinkedIn, you’re missing out on major growth opportunities! Hashtags help you find other accounts to connect with, and they also make it easier for people to find you.
Create your hashtag list based on your company’s interests and you’ll be pleasantly surprised with your updated newsfeed.
Happy networking!
About Fesyk Marketing
We’re a boutique agency that believes great relationships are the key to having a successful and sustainable business. And we see opportunities for connection and collaboration everywhere!
Our amazing team specializes in creating content and leveraging social media to help our clients strengthen relationships, increase referral rates and attract new business. As a vision based company we create bespoke marketing plans with the end goal in mind and then work right alongside you to make it happen.
One of our favourite mantras is, “If you can dream it, you can do it.” and have proven time and time again that authentic, meaningful content is the foundation for building a community of loyal customers.
Does this sound interesting to you? Send us an e-mail to connect and learn more about how relationship marketing can help your business.